Overview: Uses the works of Italo Calvino to explore the history and philosophy of innovation.Applies a philosophical prism to contemporary case studies in innovation and corporate strategy.Outlines management .In .Six Memos for the Next Millennium., Italo Calvino elaborated on six concepts or memos to offer insights on the ‘shapes of things to come’, which were lightness, rapidity, exactness, visibility, multiplicity and consistency. To do so, the Italian writer embraced an interdisciplinary approach to describe each concept through juxtaposition of its antonyms, heaviness, slowness, indeterm
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