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Jean Heutte,Jonathan Kaplan,Fabien Fenouillet,Pierre-André Caron,Marilyne Rosselleditional value for customers beyond just offering an unlimited amount of alternatives and information. The latter, although theoretically beneficial, is rather harmful for consumer welfare due to limited cognitive resources (see, e.g., Diehl and Lynch 2001; Urban et al. 1999). Instead, retailers nee柔美流畅 发表于 2025-3-22 04:39:57
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Christian Gütl,Rocael Hernández Rizzardini,Vanessa Chang,Miguel Moralese field of consumer behavior.Includes supplementary material.This book gives recommendations on which interactive decision aids to offer in webstores. Interactive decision aids are tools that help online shoppers to compare and evaluate product information. Consumers can, for instance, exclude produ伴随而来 发表于 2025-3-22 15:55:16
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Jonathan Kaplane field of consumer behavior.Includes supplementary material.This book gives recommendations on which interactive decision aids to offer in webstores. Interactive decision aids are tools that help online shoppers to compare and evaluate product information. Consumers can, for instance, exclude produincisive 发表于 2025-3-23 02:40:57
Jorge Chávez,Margarida Romeroe field of consumer behavior.Includes supplementary material.This book gives recommendations on which interactive decision aids to offer in webstores. Interactive decision aids are tools that help online shoppers to compare and evaluate product information. Consumers can, for instance, exclude produTorrid 发表于 2025-3-23 07:30:12
Ali Mahdi Owayid,Lorna Udene field of consumer behavior.Includes supplementary material.This book gives recommendations on which interactive decision aids to offer in webstores. Interactive decision aids are tools that help online shoppers to compare and evaluate product information. Consumers can, for instance, exclude produ