退潮
发表于 2025-3-25 03:39:19
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Malfunction
发表于 2025-3-25 10:09:43
Global Brand Equityories of equity: customer-based brand equity, sales-based brand equity, and profit-based brand equity. These components are critical for global leaders to understand as they analyze the economics of their brand. This chapter discusses the components and provides tools and frameworks to quantify them
低三下四之人
发表于 2025-3-25 12:12:14
Book 2017do you build a powerful global brand that resonates universally but also accommodates local nuances? How do you ensure that it is dynamic and flexible enough to change at market speed?.World-class marketing expert Jan-Benedict Steenkamp has studied global brands for over 25 years on six continents.
使虚弱
发表于 2025-3-25 17:33:26
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作呕
发表于 2025-3-25 21:45:24
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含糊
发表于 2025-3-26 01:15:28
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cauda-equina
发表于 2025-3-26 05:07:24
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champaign
发表于 2025-3-26 09:06:40
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concentrate
发表于 2025-3-26 15:04:01
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遭遇
发表于 2025-3-26 18:42:36
Carl-Jochen Winter,Joachim Nitschlerated dramatically. The world has witnessed a “Cambrian explosion” of brands. The digital revolution of the twenty-first century with cheap mobiles, big data, social media, and global connectivity has further accelerated this process. Brands have become ubiquitous in today’s marketplace. And analy