是英寸 发表于 2025-3-21 18:32:37

书目名称Global Brand Strategy影响因子(影响力)<br>        http://figure.impactfactor.cn/if/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy影响因子(影响力)学科排名<br>        http://figure.impactfactor.cn/ifr/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy网络公开度<br>        http://figure.impactfactor.cn/at/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy网络公开度学科排名<br>        http://figure.impactfactor.cn/atr/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy被引频次<br>        http://figure.impactfactor.cn/tc/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy被引频次学科排名<br>        http://figure.impactfactor.cn/tcr/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy年度引用<br>        http://figure.impactfactor.cn/ii/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy年度引用学科排名<br>        http://figure.impactfactor.cn/iir/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy读者反馈<br>        http://figure.impactfactor.cn/5y/?ISSN=BK0386054<br><br>        <br><br>书目名称Global Brand Strategy读者反馈学科排名<br>        http://figure.impactfactor.cn/5yr/?ISSN=BK0386054<br><br>        <br><br>

hieroglyphic 发表于 2025-3-21 21:59:29

Jan-Benedict SteenkampEquips executives with the tools for launching, strengthening and reviving global brands in a semi-globalized world.Draws on the author‘s world-class expertise and research in branding and global mark

HARP 发表于 2025-3-22 03:53:25

http://reply.papertrans.cn/39/3861/386054/386054_3.png

indoctrinate 发表于 2025-3-22 04:53:46

Deutung des Grubenwasserchemismus,optimistic about the global potential of brands from all corners of the earth, I am not oblivious to the threats that global corporations face. I see as the main threats that globalization might stall, and possibly even lose ground, and the backlash against what critical thinkers call the “McDonaldization of society.”

碎石 发表于 2025-3-22 10:08:55

The Future of Global Brandsoptimistic about the global potential of brands from all corners of the earth, I am not oblivious to the threats that global corporations face. I see as the main threats that globalization might stall, and possibly even lose ground, and the backlash against what critical thinkers call the “McDonaldization of society.”

公理 发表于 2025-3-22 13:53:13

http://reply.papertrans.cn/39/3861/386054/386054_6.png

公理 发表于 2025-3-22 19:47:57

,Ingenieurgeologisch-gèotechnische Aspekte,r brand creates shareholder value. I will do this from four different angles through the eyes of your finance and accounting colleagues. These insights will help CMOs to keep their seats at the executive table.

Legion 发表于 2025-3-22 23:41:39

The Cambrian Explosion of Brands,sis of the annual rankings of the world’s most powerful brands by consultancies Brand Finance, Interbrand, and Millward Brown confirms that the strongest brands in about any industry are almost invariably global brands.

不能强迫我 发表于 2025-3-23 04:24:37

Global Brands and Shareholder Valuer brand creates shareholder value. I will do this from four different angles through the eyes of your finance and accounting colleagues. These insights will help CMOs to keep their seats at the executive table.

津贴 发表于 2025-3-23 09:35:57

Ein geologisches Gutachten über eine Quelleitive social associations can be more complicated than simply operating responsibly in the world. Firms must understand the multiple facets of CSR, how to operationalize CSR in the brand’s customer proposition, and how to leverage these associations to influence customer behavior. The chapter addresses these issues.
页: [1] 2 3 4 5
查看完整版本: Titlebook: Global Brand Strategy; World-wise Marketing Jan-Benedict Steenkamp Book 2017 The Editor(s) (if applicable) and The Author(s) 2017 emerging