初生
发表于 2025-3-21 19:48:31
书目名称Customer Relationship Management影响因子(影响力)<br> http://impactfactor.cn/2024/if/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management影响因子(影响力)学科排名<br> http://impactfactor.cn/2024/ifr/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management网络公开度<br> http://impactfactor.cn/2024/at/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management网络公开度学科排名<br> http://impactfactor.cn/2024/atr/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management被引频次<br> http://impactfactor.cn/2024/tc/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management被引频次学科排名<br> http://impactfactor.cn/2024/tcr/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management年度引用<br> http://impactfactor.cn/2024/ii/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management年度引用学科排名<br> http://impactfactor.cn/2024/iir/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management读者反馈<br> http://impactfactor.cn/2024/5y/?ISSN=BK0241610<br><br> <br><br>书目名称Customer Relationship Management读者反馈学科排名<br> http://impactfactor.cn/2024/5yr/?ISSN=BK0241610<br><br> <br><br>
刻苦读书
发表于 2025-3-21 21:51:24
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POLYP
发表于 2025-3-22 00:24:13
https://doi.org/10.1007/978-1-4419-1223-7y competitive and customers get increasingly demanding. In order to stay relevant, companies must create value . the customers while at the same time extracting enough value . them. Strategically implemented CRM is a key component to meet this challenge by balancing Customer Perceived Value and Comp
表两个
发表于 2025-3-22 06:45:11
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hereditary
发表于 2025-3-22 10:37:09
https://doi.org/10.1007/978-1-4419-1223-7lements of a CRM System such as the company to customer touch points that cover sales, marketing, and service functions, (2) ascertaining the ROI of the planned CRM initiative by considering the costs and implementation timeframe, and (3) the project and data requirements for the deployment of the C
溺爱
发表于 2025-3-22 15:46:03
https://doi.org/10.1007/978-1-4419-1223-7heir outcomes. This chapter reviews traditional marketing metrics and introduces various primary customer-based metrics for acquisition and customer activity measurement, before it explains some popular customer-based metrics. Some of the primary customer-based metrics introduced in this chapter for
溺爱
发表于 2025-3-22 19:01:21
https://doi.org/10.1007/978-1-4419-1223-7this differential resource allocation is the economic value of the respective customer to the firm. Thus, before one can start to manage customers, one must have developed a thorough understanding of how to compute the value contribution each customer makes to a firm. Various economic concepts and p
Laconic
发表于 2025-3-23 00:38:51
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Aphorism
发表于 2025-3-23 04:41:12
https://doi.org/10.1007/978-1-4419-1223-7explains customer databases by categorizing the types of databases, illustrating the benefits of marketing databases, and highlighting the uses of marketing databases. The chapter shows the different levels and methods of categorizing the databases by their respective main business function, informa
细节
发表于 2025-3-23 07:07:30
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