Mediocre 发表于 2025-3-28 15:34:29
Luxury Retailing As a Smart (Sub)Sector,nsumers) make this sector subject to innovative forces, as is retail in general. This chapter introduces recent research evaluating the extent to which luxury retailers are reluctant or willing to introduce smart retailing technologies in line with other retail (sub)sectors.遗忘 发表于 2025-3-28 19:20:14
The Case of Tommy Hilfiger,so considered the smart approach at store level, with a new smart store framework. In this chapter, we will evaluate the retail strategy of an exemplary retailer to provide a real-world case study of a smart retailing approach and develop suggestions for retailers aiming to adopt a similar approach successfully.有机体 发表于 2025-3-29 00:09:23
The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerlmicturition 发表于 2025-3-29 06:24:53
http://reply.papertrans.cn/87/8690/868940/868940_44.pngScintillations 发表于 2025-3-29 10:17:36
https://doi.org/10.1007/978-3-030-12608-7Digital marketing; Mobile retail; Internet retailing; Smart technology; shopping; digital切割 发表于 2025-3-29 15:24:02
Conclusion,This book has explored three main concepts: (1) what smart retailing means, (2) why smart retailing matters, and (3) how to put smart retailing into practice. This final chapter concludes the book by providing a summary of these three concepts as discussed throughout the previous chapters.Indecisive 发表于 2025-3-29 16:03:46
Eleonora Pantano,Charles DennisIdentifies the challenges retailers are facing in response to new smart technologies.Examines the most recent studies on smart retailing, describing the origin of the phenomenon as well as emerging th