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Introduction to Price BundlingCollecting goods or services in a package and selling them at a (discounted) package price has become a widespread sales practice in many production or service oriented industries. The methodology itself is called Price Bundling and can be classified as a price differentiation tool for the price management of multiproduct/service enterprises.Retrieval 发表于 2025-3-23 14:25:33
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978-3-642-08459-1Springer-Verlag Berlin Heidelberg 1999JADED 发表于 2025-3-25 02:58:36
Jürgen Ringbeck,Carl-Stefan Neumann,Andreas Cornet