exorbitant
发表于 2025-3-23 10:20:15
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tangle
发表于 2025-3-23 17:37:25
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blight
发表于 2025-3-23 18:12:05
Analysis of a Lanchester Triopoly,In this chapter, and the next two, we analyze competitive advertising situations involving three competitors. The move beyond three competitors generates analytical difficulties in developing closed-loop strategies, due to the presence of multiple market share state variables, and a different analytical approach is needed.
bacteria
发表于 2025-3-24 00:57:35
International Series in Quantitative Marketinghttp://image.papertrans.cn/e/image/283672.jpg
太空
发表于 2025-3-24 03:19:10
Dynamic Models of Advertising Competition978-1-4615-1031-4Series ISSN 0923-6716 Series E-ISSN 2199-1057
synovitis
发表于 2025-3-24 09:54:54
Ausblick,We have for competitor 1. and for competitor 2 . The parameters .. and .. represent the economic values of market shares for competitors 1 and 2, respectively. Also, . is the discount rate, assumed equivalent for the two competitors.
轻打
发表于 2025-3-24 13:22:17
Gütermarktorientiertes Umweltmanagementence” that indicate that a competitor’s existing customers are assumed to be a positive factor in attracting new customers from the part of the market that are not currently customers of any of the competitors. Advertising is assumed to exert an “external influence” on currently uncommitted customers.
生命层
发表于 2025-3-24 18:26:02
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椭圆
发表于 2025-3-24 22:41:47
https://doi.org/10.1007/978-1-4615-1031-4Advertising; Import; competition; dynamic models; modeling; research; strategy; value-at-risk
Ferritin
发表于 2025-3-24 23:52:29
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