谈判 发表于 2025-3-23 12:59:04
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https://doi.org/10.1007/978-3-658-28421-3Advertising; E-Commerce; Conversational Agents; Complaint Management; New Media Form and eSports; DigitalANTH 发表于 2025-3-23 20:06:36
978-3-658-28420-6Springer Fachmedien Wiesbaden GmbH, part of Springer Nature 2020戏法 发表于 2025-3-23 23:29:57
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Ekaterina Reshetova,Nikita Krupenskiyamework. All six essays (see Table 2.1-1) focus on specific topics in digital environments, by dealing with relevant questions for practice, and, in particular, by taking important marketing academia-related research questions into account.Classify 发表于 2025-3-24 16:48:44
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Introduction,es in the world (Kemp, 2018) and offer challenges due to developments in digital marketing (Leeflang et al., 2014). Hence, a general objective for research is, to get a more profound view on how digital environments affect consumers (Stephen, 2016).Lipoma 发表于 2025-3-25 01:15:46
Structure and Content of the Essays,amework. All six essays (see Table 2.1-1) focus on specific topics in digital environments, by dealing with relevant questions for practice, and, in particular, by taking important marketing academia-related research questions into account.