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2366-8776 hinese market.Contrasts modern and traditional Chinese consuThis book provides essential insights into Chinese consumer behaviors in the growing and dynamic fashion market. With increasing consumer purchasing power, readily accessible global brands, heavy application of digital technology and social独轮车 发表于 2025-3-25 23:37:35
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What Will Trigger a Non-buyer to Become a Buyer in China’s Luxury Goods Market? Cultural and Demogradualism focused, and power/status focused, whereas non-buyers are more long-term oriented, collectivism focused, and less power/status focused. They show significant differences in education level, family income, and location of residence. Chinese luxury goods buyers are more likely to be consumers