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Marco Sala,Lucia Ceccherini Nellild manage all of their personal or their economic relationships. The book focuses instead on buying and selling relationships between organisations, whose purpose (at least theoretically if not always in practice) is to maximise the returns for their shareholders or owners. While this activity may s纬线 发表于 2025-3-24 02:14:17
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https://doi.org/10.1007/978-3-540-45310-9r and supplier relationship was commercially and operationally inappropriate, and how the buyer and/or supplier were able to make relationship-specific adaptations to create a more effective alignment given the power circumstances prevailing.Armada 发表于 2025-3-24 16:35:30
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https://doi.org/10.1007/978-3-540-45310-9In this chapter six cases are presented of aligned buyer and supplier relationship management. Each case is drawn from the six ideal-types discussed in Chapter 4 and demonstrates how the buyer and supplier relationship was commercially and operationally appropriate, even though tensions still existed in the relationship.