饶舌的人
发表于 2025-3-23 12:33:07
Customer Relationship Management, customer interactions—the customer journey level and the customer relationship level. Customer relationships involve a big picture, long-term set of customer brand touchpoint interactions over multiple customer journeys. So, the CRM sub-capability centres on sustaining the interest of desirable cus
障碍物
发表于 2025-3-23 14:03:47
Customer Analytics and Insight,nce’ makes it important to delineate between each one so that managers have clarity. Most companies have interests in all three, but their differences mean that companies must have a vision and an understanding of each one to be able to implement related resources, processes, and systems effectively
洞穴
发表于 2025-3-23 18:48:34
CE Capability Maturity,el of development for a specific CE sub-capability (customer journey management, CRM, customer communications or data analytics and insight), horizontal consistency refers to the degree to which each CE sub-capability delivers on a coherent company CE strategy. We consider four scenarios which delin
银版照相
发表于 2025-3-24 00:36:55
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insomnia
发表于 2025-3-24 04:04:19
Daniel D. PriorProvides practical guidance for managers and students.Provides a framework to link customer engagement with company strategy.Includes learning objectives, definitions of key terms, examples, case stud
潜伏期
发表于 2025-3-24 07:10:31
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prodrome
发表于 2025-3-24 12:34:30
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encyclopedia
发表于 2025-3-24 17:07:33
The Horse, ,, and the Donkey, , customer interactions—the customer journey level and the customer relationship level. Customer relationships involve a big picture, long-term set of customer brand touchpoint interactions over multiple customer journeys. So, the CRM sub-capability centres on sustaining the interest of desirable cus
阻碍
发表于 2025-3-24 20:16:45
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Aggrandize
发表于 2025-3-25 03:13:36
Robert C. King (Professor of Genetics)el of development for a specific CE sub-capability (customer journey management, CRM, customer communications or data analytics and insight), horizontal consistency refers to the degree to which each CE sub-capability delivers on a coherent company CE strategy. We consider four scenarios which delin