Magnanimous 发表于 2025-3-21 16:25:34

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基因组 发表于 2025-3-21 22:56:43

Theory and Design of Conjoint Studies (Ratings Based Methods),

旧式步枪 发表于 2025-3-22 02:05:48

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GENRE 发表于 2025-3-22 07:36:27

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要求比…更好 发表于 2025-3-22 09:23:49

Applications for Product and Service Design and Product Line Decisions,

ironic 发表于 2025-3-22 16:15:26

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Comedienne 发表于 2025-3-22 18:53:25

Applications to a Miscellany of Marketing Problems,

STRIA 发表于 2025-3-22 21:18:43

Beyond Conjoint Analysis: Advances in Preference Measurement,

Aphorism 发表于 2025-3-23 03:19:03

conjoint analysis for specific applications like product and service design or product line decisions, product positioning and market segmentation decisions, and pricing decisions. Chapter 9 collates miscellaneous applications of marketing mix including marketing resource allocation or store lo978-3-662-50231-0978-3-540-87753-0

outer-ear 发表于 2025-3-23 05:56:00

Vithala R. RaoPresents essential knowledge for marketing science.Teaches constraint analysis.Suitable as a text book.Includes supplementary material:
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查看完整版本: Titlebook: Applied Conjoint Analysis; Vithala R. Rao Book 2014 Springer-Verlag Berlin Heidelberg 2014 customer‘s choice.decision making.marketing res