忠诚 发表于 2025-3-21 18:38:05

书目名称The Seven Principles of WOM and Buzz Marketing影响因子(影响力)<br>        http://figure.impactfactor.cn/if/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing影响因子(影响力)学科排名<br>        http://figure.impactfactor.cn/ifr/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing网络公开度<br>        http://figure.impactfactor.cn/at/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing网络公开度学科排名<br>        http://figure.impactfactor.cn/atr/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing被引频次<br>        http://figure.impactfactor.cn/tc/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing被引频次学科排名<br>        http://figure.impactfactor.cn/tcr/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing年度引用<br>        http://figure.impactfactor.cn/ii/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing年度引用学科排名<br>        http://figure.impactfactor.cn/iir/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing读者反馈<br>        http://figure.impactfactor.cn/5y/?ISSN=BK0919672<br><br>        <br><br>书目名称The Seven Principles of WOM and Buzz Marketing读者反馈学科排名<br>        http://figure.impactfactor.cn/5yr/?ISSN=BK0919672<br><br>        <br><br>

Ascribe 发表于 2025-3-21 20:57:15

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burnish 发表于 2025-3-22 03:37:39

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craving 发表于 2025-3-22 07:44:53

https://doi.org/10.1007/978-3-642-02109-1Advertising; Campaigning; Launch; Marketing; Mass Consumer Market; Word of Mouth; viral marketing

faucet 发表于 2025-3-22 12:39:30

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盟军 发表于 2025-3-22 13:13:19

Book 20101st editionng efforts, and how can you turn word of mouth into buzz? Panos Mourdoukoutas and George J Siomkos provide the answers!..The transformation of a desire for a product into an "epidemic" was, is and will always be the dream of each and every marketer. For some marketers this dream becomes reality. For

毛细血管 发表于 2025-3-22 20:21:55

l for others.Includes supplementary material: .Why are word-of-mouth campaigns effective for some products, while failing for others? Which group of consumers should be the target of viral marketing efforts, and how can you turn word of mouth into buzz? Panos Mourdoukoutas and George J Siomkos provi

愤慨点吧 发表于 2025-3-22 21:20:11

Book 20101st editionffective WOM and buzz campaign that helps products to cross the tipping point and to reach the mass market:..Begin with the consumers..Be innovative..Target the right group..Create the right message..Find the right environment.

饮料 发表于 2025-3-23 03:41:16

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curriculum 发表于 2025-3-23 05:45:30

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查看完整版本: Titlebook: The Seven Principles of WOM and Buzz Marketing; Crossing the Tipping Panos Mourdoukoutas,George J. Siomkos Book 20101st edition Springer-Ve