audiologist
发表于 2025-3-28 17:29:14
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旧石器
发表于 2025-3-28 21:07:07
Retail Branding and PositioningThis chapter will explain the concept of retail branding and the advantages of establishing and strengthening a retail brand. The chapter also discusses different retail brand architectures, approaches to measuring brand equity, the concept of brand positioning and principles of successful retail brand management.
lymphedema
发表于 2025-3-29 01:07:07
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名词
发表于 2025-3-29 06:22:06
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perimenopause
发表于 2025-3-29 07:40:05
In-store MarketingThis chapter will highlight the importance of the store environment as part of the retail marketing mix. Options for store layout, the determinants and influence of store atmosphere and the allocation of space to merchandise are described.
剥皮
发表于 2025-3-29 13:08:24
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Albinism
发表于 2025-3-29 15:57:52
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钝剑
发表于 2025-3-29 19:46:40
Vertical Players – Manufacturers and Verticals of a vertically integrated manufacturer/retailer. Traditional retailers are increasingly adopting vertical integration to innovate, conduct quality management and even produce products. The impact on retail competition will also be discussed.
Initiative
发表于 2025-3-30 01:39:15
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Legion
发表于 2025-3-30 06:36:41
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