思想 发表于 2025-3-23 13:30:10

https://doi.org/10.1007/978-3-031-50232-3Strategic communication; Organizational communication; Public relations; Data and analytics; Internal st

独白 发表于 2025-3-23 16:51:43

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BOGUS 发表于 2025-3-23 18:21:20

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使坚硬 发表于 2025-3-23 22:40:34

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无辜 发表于 2025-3-24 03:37:37

Anne Katrine Lund,Mette RefshaugeProvides an overview of tools and theories for modern corporate communication.Curates inspirational stories from behind the scenes of a global company.Strengthens the mindset and skills of individuals

唤醒 发表于 2025-3-24 06:57:11

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圆锥体 发表于 2025-3-24 13:42:17

Introduction,ers. No longer can an organisation be content with addressing one agenda or one group of stakeholders at a time. The requirement is to be visible and accessible all the time, to everyone, everywhere. This is no small challenge. It requires good trust-building communication on all platforms, internal

BROTH 发表于 2025-3-24 15:54:36

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GEN 发表于 2025-3-24 20:14:31

Corporate Citizenship in a Changing World,hip’. As (co-)responsible citizens, organisations must act differently and communicate on an increasing number of agendas, making it crucial that the professional communicator helps to position the organisation wisely. CEO activism is an important communicative task in corporate citizenship.

pus840 发表于 2025-3-25 02:59:00

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查看完整版本: Titlebook: Mastering Corporate Communication; A Modern Guidebook f Anne Katrine Lund,Mette Refshauge Book 2024 The Editor(s) (if applicable) and The A