recession
发表于 2025-3-27 00:25:20
Luxury Goods vs. Counterfeits: An Intercultural Studycan be traced back to medieval guilds, which required craftspeople to mark their products as a means of protection against inferior quality (, p. 276). Branding remains one of the most important concepts for marketing management, but its scope now extends to a vast variety of marketing activities.
diskitis
发表于 2025-3-27 03:21:22
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condescend
发表于 2025-3-27 07:28:20
An Intercultural Comparison of the Perception of Luxury by Young ConsumersRecently, has there been a change in the perception of luxury: from an elitist concept to a consideration of luxury as a many-faceted issue , . In the last few years, it has become clear that luxury consumption is open to different kinds of consumers, and that it therefore contributes to defining differentiated identities.
Arable
发表于 2025-3-27 12:55:40
Indulging the Self Positive Consequences of Luxury ConsumptionPeople not only purchase brands for the product behind the brand but also for what theysymbolize . As such, luxury brands are widely desired because – compared to their cheaper counterparts – they offer a functional, hedonic and symbolic value to their owners in addition to their utilitarian product value , , , , , .
破译
发表于 2025-3-27 16:22:15
Perceptions, Attitudes and Luxury BrandsThe Australian market for luxury brands has been largely overlooked, but in the first decade of the new millennium it has quietly developed into a success story for the luxury industry with . .
背书
发表于 2025-3-27 19:00:40
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glowing
发表于 2025-3-28 00:51:43
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玩忽职守
发表于 2025-3-28 05:00:56
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Antagonism
发表于 2025-3-28 10:07:42
https://doi.org/10.1007/978-3-8349-4399-6Luxury Brand; Luxury Brand Management; Luxury Goods; Luxury Market; Luxury Marketing Mix
Pandemic
发表于 2025-3-28 12:24:40
ngenuity and innovation in business by guaranteeing and enhancing fair and free competition, thereby ensuring economic vitality and consumer benefit. .This book is the first authoritative and compact work on competition policy in Japan, which has a more-than-70-year history and is based on solid leg