松驰
发表于 2025-3-26 22:44:00
Dealing with Endogeneity: A Nontechnical Guide for Marketing Researcherss want to make causal inference of a marketing variable (e.g., price) on an outcome variable (e.g., sales), using observational data and a regression approach, they need the marketing variable to be exogenous. If the marketing variable is driven by factors unobserved by the researcher, such as the w
胡言乱语
发表于 2025-3-27 02:46:23
http://reply.papertrans.cn/43/4216/421596/421596_32.png
micronized
发表于 2025-3-27 05:34:57
Finite Mixture Models Finite Mixture models can be used in conjunction with multivariate methods of analysis. Unlike approaches combining multivariate methods of analysis and cluster analysis, which require a two-step approach, the parameters are then directly estimated at the segment level. This also allows for inferen
哑剧
发表于 2025-3-27 10:43:59
Analysis of Variance be used in the future. An experiment in which three groups of participants rate their liking of one of the logos would provide the necessary information to make this decision. The statistical challenge is to determine which (if any) of the three logos is liked significantly more than the others. Th
辞职
发表于 2025-3-27 17:27:48
http://reply.papertrans.cn/43/4216/421596/421596_35.png
Excitotoxin
发表于 2025-3-27 20:50:36
Logistic Regression and Discriminant Analysis default) are typical in business practice and research. From a statistical perspective, these questions are characterized by a dichotomous dependent variable. Traditional regression analyses are not suitable for analyzing these types of problems, because the results that such models produce are gen
photopsia
发表于 2025-3-28 00:21:23
http://reply.papertrans.cn/43/4216/421596/421596_37.png
Prologue
发表于 2025-3-28 02:24:06
http://reply.papertrans.cn/43/4216/421596/421596_38.png
doxazosin
发表于 2025-3-28 07:40:24
Applied Time-Series Analysis in Marketingrs traditional and modern time-series models with applications in extant marketing research. We first introduce basic concepts and diagnostics including stationarity test (the augmented Dicky-Fuller test of unit roots), and autocorrelation plots via autocorrelation function (ACF) and partial autocor
Cultivate
发表于 2025-3-28 11:17:57
http://reply.papertrans.cn/43/4216/421596/421596_40.png