dilate 发表于 2025-3-21 18:23:11
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Jörg Sesselmannpublication in the field of economic sciences.Includes supplementary material:STRIA 发表于 2025-3-22 04:19:49
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Benjamin Derin,Tobias SingelnsteinIn this chapter, existing literature regarding benefits and success factors of customer integration for brands is reviewed. Then, as a basis for the empirical case study, a framework of potential benefits and success factors of customer integration for brands is established.拔出 发表于 2025-3-23 01:06:01
Conceptual Foundation,Traditionally, brands have been described as sets of signs, identifying products or services and as legal objects of protection (cf. Esch, 2012, p.18).生命层 发表于 2025-3-23 04:43:44
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