羽毛长成 发表于 2025-3-26 23:18:38
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Brand Storytelling: A Review of the Interdisciplinary Literature,oducts we make and the services we offer, but more about the experiences brands create, giving customers numerous stories to tell. This chapter presents a critical review of the interdisciplinary theories of storytelling drawing on narrative philosophy, consumer psychology, research in branding andIntact 发表于 2025-3-27 14:16:11
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