钝剑 发表于 2025-3-28 17:54:14

https://doi.org/10.1007/978-4-431-68195-3id not identify the significant effect differences between the social influencer’s follower group and the non-follower group. The results of this chapter provide a better understanding of Gen Z consumer behavior and how their consumption behavior is influenced by social media influencers in the same generation.

异教徒 发表于 2025-3-28 22:11:37

Yoshichika Bando,Hisao Yamauchitionized the way people consume information and make decisions, and the travel industry is no exception. This chapter aims to identify how social media influencers impact millennials’ decisions about where to visit in the UK.

Magnificent 发表于 2025-3-29 00:07:25

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绊住 发表于 2025-3-29 06:10:07

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AORTA 发表于 2025-3-29 07:36:56

,The Effect of Social Media Influencers’ Trustworthiness on Customers’ Perceived Brand Value, and Puid not identify the significant effect differences between the social influencer’s follower group and the non-follower group. The results of this chapter provide a better understanding of Gen Z consumer behavior and how their consumption behavior is influenced by social media influencers in the same generation.

stressors 发表于 2025-3-29 12:29:07

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查看完整版本: Titlebook: Celebrity, Social Media Influencers and Brand Performance; Exploring New Dynami Saloomeh Tabari,Qing Shan Ding Book 2024 The Editor(s) (if