底的根除 发表于 2025-3-21 19:24:40

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Jocose 发表于 2025-3-21 21:29:49

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翻布寻找 发表于 2025-3-22 04:22:20

https://doi.org/10.1007/0-306-47634-7al and value creative goal. We included this traditional industry in our book with the idea of illustrating how good organizational behavior can transform even a traditional company into a value-added cooperation. A reputable brand is built from a bonded group of employees.

解决 发表于 2025-3-22 04:44:42

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发芽 发表于 2025-3-22 11:19:01

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fallible 发表于 2025-3-22 13:50:39

Book 2019ndustry-leading enterprises that are trying to build their own brands and manufacture products of higher quality in Zhejiang. The first chapter focuses on the place branding strategy employed by the Zhejiang Provincial Government in launching the “ZhejiangMade” brand to improve the  perception of pr

fallible 发表于 2025-3-22 19:24:20

https://doi.org/10.1007/0-306-47634-7only gain its technical capabilities but also harvested market insights and branding. Through the case study, readers are able to see a clear path of how a small domestic firm explored and exploited limited resources to gain its competitive advantages and successfully grew from no name, to be known and to be an industry benchmark.

勤劳 发表于 2025-3-22 23:21:04

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持续 发表于 2025-3-23 04:42:16

Radical Addition of Macromolecules to C60,analysis of Yinlun suggests that product excellence, customer excellence, and operational excellence are core value-based strategies adopted by the company in becoming the industry leader in the automobile radiators and machine tools industry in China and the global markets.

我吃花盘旋 发表于 2025-3-23 08:29:10

Radical Addition of Macromolecules to C60,ness and reputation, strategic positioning of products has been an important and often ignored contributing factor. This finding has meaningful implications on the brand building process of Chinese manufacturers and on the policy-making of governments.
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查看完整版本: Titlebook: China Branding; Cases from Zhejiang Martin J. Liu,Jun Luo Book 2019 The Editor(s) (if applicable) and The Author(s), under exclusive licens