Anal-Canal
发表于 2025-3-23 11:08:21
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能够支付
发表于 2025-3-23 16:28:26
A typology of marketing modelsMarketing models can be classified on many dimensions. In this chapter, we present several classifications. In model building, the following dimensions are of particular relevance:
Androgen
发表于 2025-3-23 21:54:26
Elements of model buildingThe classic approach to model building consists of three major parts:
假装是你
发表于 2025-3-23 22:58:45
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新义
发表于 2025-3-24 04:38:32
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竞选运动
发表于 2025-3-24 08:38:26
Model specification issuesIn this chapter we discuss specification issues that transcend the intended use of a model (Chapter 8), the specific level of demand (Chapter 9), the amount of behavioral detail (Chapter 10) and the specific models discussed in Chapters 11–13.
implore
发表于 2025-3-24 12:24:43
https://doi.org/10.1007/978-1-4615-4050-2Brand; Promotion; distribution; marketing; pricing
abnegate
发表于 2025-3-24 16:19:08
978-0-7923-7813-6Springer Science+Business Media Dordrecht 2000
d-limonene
发表于 2025-3-24 19:51:37
Case Study: Transport Decision Makings have been developed to advance marketing knowledge and to aid management decision making. Several state-of-the-art textbooks review and discuss many of the models.1 This book is a revised version of Building Implementable Marketing Models (BIMM).2 BIMM was not positioned as a “state-of-the-art boo
不可接触
发表于 2025-3-24 23:55:02
https://doi.org/10.1007/3-540-31224-2mber of ways of representing these elements, the differentiating dimension being the “degree of explicitness”. We distinguish implicit models, verbal models, formalized models, and numerically specified models, and illustrate different methods of representing systems with an example.