委屈
发表于 2025-3-25 07:15:41
R. T. Pardasani,P. Pardasani,A. Guptamples in two important components: “threatened egotism” and “perceived injustice”. I focused on threatened egotism and perceive injustice as the major root-causes of feeling of hate and anger. I used Sternberg’s hate classification in order to define the various dimensions of hate. I have discussed
灯丝
发表于 2025-3-25 11:13:01
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增强
发表于 2025-3-25 15:13:34
R. T. Pardasani,P. Pardasani,A. Guptated antecedents as “product and service failures” and “corporate social irresponsibility” with data. Furthermore, I discuss the potential interactions among company-related antecedents as some companies can both serve dysfunctional products and services failures and can be socially irresponsible. Th
弹药
发表于 2025-3-25 16:12:07
R. T. Pardasani,P. Pardasani,A. Guptauth (WOM), and consumer boycotting literatures. The changes in consumer responses with the Internet technology and what it means for brand hate is also broadly discussed. The chapter provides classifications about potential consumer responses in both attitudinal and behavioral levels. Potential bran
以烟熏消毒
发表于 2025-3-25 23:40:49
https://doi.org/10.1007/978-3-662-49202-4d hate. In this chapter, I have revealed the tacit semiotic rules used by brand haters. The chapter provides a broad theoretical discussion about the semiotic characteristics of branding and consumer-generated anti-branding as well as digital anti-branding discourse. The chapter then investigates co
调味品
发表于 2025-3-26 03:44:53
https://doi.org/10.1007/978-3-662-54231-6ious anti-branding dilution cases and re-conceptualized brand dilution as a matter of counter-posed brand meaning and associations in digital markets. I have discussed such anti-branding dilution cases from both a blurring and a tarnishment dilution basis. I discussed my interviews with consumers wh
liposuction
发表于 2025-3-26 07:09:07
https://doi.org/10.1007/978-3-662-54231-6nd solutions for market peace. Brand hate management process is discussed in three distinct steps: (1) Listen; (2) Engage; and (3) Negotiation. A specific decision algorithm when dealing with brand haters taking in account of the origin of hate (either company-related or consumer-related brand hate)
无脊椎
发表于 2025-3-26 12:16:01
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MUTE
发表于 2025-3-26 13:58:33
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Deadpan
发表于 2025-3-26 20:15:39
What Is Hate?mples in two important components: “threatened egotism” and “perceived injustice”. I focused on threatened egotism and perceive injustice as the major root-causes of feeling of hate and anger. I used Sternberg’s hate classification in order to define the various dimensions of hate. I have discussed