供过于求
发表于 2025-3-23 10:05:45
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Constant
发表于 2025-3-23 17:27:47
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NATTY
发表于 2025-3-23 21:45:51
2626-0328compilation of research presented at the 21st International Conference in Advertising (ICORIA), held in Bordeaux (France) in June 2023. Renowned scholars from around the globe share their knowledge and contribute to state-of-the-art on advertising research. This volume is intended to academic, prof
Torrid
发表于 2025-3-24 02:09:34
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黑豹
发表于 2025-3-24 06:22:48
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思考而得
发表于 2025-3-24 10:10:46
Ulrich Blum,Alexander Karmann,Hans Wiesmethbuilds on two experiments: One with still ads and one with moving ads to show that primacy effects lead to better recall on Instagram stories both when ads are moving and when they are still. The study opens for more research into the characteristics of social media and their influence on social media advertising.
主讲人
发表于 2025-3-24 13:40:05
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infringe
发表于 2025-3-24 16:20:41
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interpose
发表于 2025-3-24 22:20:20
Grundlagen der Volkswirtschaftslehreluence of hard-selling fashion hauls on the purchase intention of consumers is investigated. The results show that the role of SMIs is comparable to that of traditional salespeople. The hard-selling appeal of fashion hauls being information-based and direct seems to have a positive behavioral impact.
crumble
发表于 2025-3-25 02:05:45
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