发表于 2025-3-23 11:59:47

Global Wanghong,most successful of many attempts for Chinese culture to go out, and thus compete against the United States-driven social media entertainment industry and the platforms it operates on. But the backlash against the take-up of particularly TikTok signals rising platform nationalism, and undermines the

VICT 发表于 2025-3-23 14:54:23

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cathartic 发表于 2025-3-23 19:03:17

Book 2021sts), influencers and micro-celebrities.  Wanghong also refers to an emerging media ecology in which these creators cultivate online communities for cultural and commercial value by harnessing Chinese social media platforms, like Weibo, WeChat, Douyu, Huya, Bilibili, Douyin, and Kuaishuo.  Framed by

Adenocarcinoma 发表于 2025-3-23 23:45:42

2730-9282 latforms in a parallel online universe to that of the West.U.In Chinese, the term wanghong refers to creators, social media entrepreneurs alternatively known as KOLs (key opinion leaders) and zhubo (showroom hosts), influencers and micro-celebrities.  Wanghong also refers to an emerging media ecolog

noxious 发表于 2025-3-24 02:35:02

Book 2021ntent and culture, as they operate in contrast to its non-Chinese counterpart, social media entertainment, driven by platforms like YouTube, Facebook, Instagram, and Twitch. As evidenced by the backlash to TikTok, the threat of competition from global wanghong signals advancing platform nationalism..

神圣不可 发表于 2025-3-24 08:18:41

Introduction, is a concept emerging within industry discourses and across diverse academic fields including business, social media, and platform studies, that we use to further differentiate wanghong and SME from legacy media industries.

laceration 发表于 2025-3-24 11:37:07

Introduction, is a concept emerging within industry discourses and across diverse academic fields including business, social media, and platform studies, that we use to further differentiate wanghong and SME from legacy media industries.

枪支 发表于 2025-3-24 16:48:33

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Resign 发表于 2025-3-24 22:11:34

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沐浴 发表于 2025-3-25 01:42:03

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查看完整版本: Titlebook: Wanghong as Social Media Entertainment in China; David Craig,Jian Lin,Stuart Cunningham Book 2021 The Editor(s) (if applicable) and The Au